Step it up a notch
Identity · Communication · Content · Web

Le French

A bar that went up a notch.

Since 2024, logo, social media, content, website and events finally speak the same language.

Client
Le French, Amiens
Year
2024 →
My role
Identity, content, social, website
Services
Visual identity, Posters & print, Websites, Content creation, Social media
Website
lefrenchamiens.fr
01

One logo, many seasons

The glass tucked into the C carries the whole identity. It changes outfits through the year, pink for Pink October, red for the holidays: the brand stays recognisable, it just gets to have fun.

Logo and variationsScroll →
Le French logo, gold on black
Main logo
Le French logo, Pink October version
Pink October
Le French logo, December version
December
02

Two nights, two brands

Each Wednesday night has its own name, colour and hand-drawn mascot. The Spot for student unions, in hot pink. Open Deck for amateur DJs, in electric blue. Posters, posts and web pages follow.

The Spot · Open DeckScroll →
The Spot poster
The Spot · poster
Open Deck poster
Open Deck · poster
The Spot logo
The Spot · logo
Open Deck logo
Open Deck · logo